Post by account_disabled on Mar 12, 2024 8:12:25 GMT
Femcafé is a feminist coffee that makes visible the work and contribution of women in the coffee industry and also contributes to improving unequal power relations between men and women. And in the world of coffee there are women and men but it is common to identify the industry as a male job, from planting, harvesting to marketing.
Neewskeek data reveals that five years ago, Vida AC conducted a study to determine which member of coffee-growing families benefited from coffee income and who made the decisions about what to do with it.
In the study it was revealed that men were the ones who always made the decisions even though women also participated.
“Women hardly have access to the land (or their income), even though they also work it,” says Gisela Illescas, a member of Vida AC and part of the group that markets Femcafé.
For this reason, the members of Vida AC decided to develop a plan so that women receive direct remuneration for their physical work.
The plan was that a percentage of France Mobile Number List the coffee harvested alone would be marketed by women throughout the country. This is how Femcafé was born.
Women's work in coffee plantations; Femcafé gives value
In Veracruz there are currently more than 150 families from four municipalities; Ixhuatlán del Café, Cosautlán de Carvajal, Amatlán de los Reyes and Zongolica; They work with Femcafé and benefit from the production of this grain.
Everyone works within the field, but marketing, distribution and administration is managed solely by women.
The essence of Femcafé is that this should not be a product only for a few, which is why it wants to bring the product to families in an economical way and, at the same time, give a fair price to the producers.
Under this line, Gisela Illescas explains that 70 percent of the total cost of coffee goes directly to the producing families and the rest is used for logistics expenses and salaries.
Exporting was not easy at all. One of the main problems they faced at the beginning was being a peasant cooperative and not a company, but once again the organization and seriousness with their buyers gave results.
Currently, most of the coffee they produce at Vida AC is exported to the United States and everything is organic.
Neewskeek data reveals that five years ago, Vida AC conducted a study to determine which member of coffee-growing families benefited from coffee income and who made the decisions about what to do with it.
In the study it was revealed that men were the ones who always made the decisions even though women also participated.
“Women hardly have access to the land (or their income), even though they also work it,” says Gisela Illescas, a member of Vida AC and part of the group that markets Femcafé.
For this reason, the members of Vida AC decided to develop a plan so that women receive direct remuneration for their physical work.
The plan was that a percentage of France Mobile Number List the coffee harvested alone would be marketed by women throughout the country. This is how Femcafé was born.
Women's work in coffee plantations; Femcafé gives value
In Veracruz there are currently more than 150 families from four municipalities; Ixhuatlán del Café, Cosautlán de Carvajal, Amatlán de los Reyes and Zongolica; They work with Femcafé and benefit from the production of this grain.
Everyone works within the field, but marketing, distribution and administration is managed solely by women.
The essence of Femcafé is that this should not be a product only for a few, which is why it wants to bring the product to families in an economical way and, at the same time, give a fair price to the producers.
Under this line, Gisela Illescas explains that 70 percent of the total cost of coffee goes directly to the producing families and the rest is used for logistics expenses and salaries.
Exporting was not easy at all. One of the main problems they faced at the beginning was being a peasant cooperative and not a company, but once again the organization and seriousness with their buyers gave results.
Currently, most of the coffee they produce at Vida AC is exported to the United States and everything is organic.